Ashley Robustelli is the Media and Design Manager for Omega Builders. She graduated from Texas A&M University in 2015.
Recently, Ashley judged the 2025 Marketing Strategy Senior Showcase at Mays Business School. The event included senior marketing students, teachers, and industry experts. They looked at capstone projects from the semester and gave scholarships to the best teams.
The showcase showed a special partnership between the university’s engineering and marketing departments. Engineering students began the semester by identifying real-world problems. Next, they looked for products and services to solve those issues. Then, nineteen senior marketing teams developed full marketing plans that focused on:
This approach brings together different areas, like in real business. Teamwork across departments is essential for launching new products successfully.
Industry judges, including Ashley, evaluated each student team on criteria designed to reflect professional expectations, such as:
Professionalism and team collaboration
Poster design, branding, and visual communication
Presentation quality and delivery
Strength of marketing strategy
Overall project execution
The ultimate hiring question: “Would you hire this team?”
Students showed good data driven skills, creativity, and professionalism. These traits match the values that Omega Builders promotes.
Participation in the Senior Showcase shows Omega Builders’ commitment to community involvement and education. This event helps develop future marketing leaders.
Events like this create strong connections between schools and businesses. They allow students to learn important lessons. At the same time, industry experts can guide the next generation of talent.
The Marketing Strategy Senior Showcase celebrated student achievements. It also allowed former students, like Ashley, to reconnect with other Aggie graduates. The event strengthened ties between Omega Builders and Texas A&M University. This reinforced their shared commitment to innovation, leadership, and community engagement.
The showcase featured a variety of presentations where students showcased their innovative marketing strategies. Each group presented their ideas to a panel of judges, which included industry professionals and alumni. This not only provided valuable feedback but also opened doors for potential internships and job opportunities.
The creativity and professionalism that the students displayed impressed the attendees. Many remarked on how the event highlighted the importance of practical experience in education. The students gained valuable skills throughout their time at Mays Business School.
In addition to the presentations, the event included networking sessions where students could interact with professionals in the field. This allowed them to ask questions, seek advice, and build relationships that could benefit their future careers. Excitement and encouragement filled the atmosphere as both students and alumni shared their experiences and aspirations.
As the evening came to a close, the sense of community was palpable. Students left inspired and motivated. Students felt that they were part of a larger network dedicated to fostering growth and success.
Omega Builders’ involvement showcases their commitment to education but also reinforces the importance of collaboration between businesses and academic institutions. Together, they are shaping the future of marketing and empowering the next generation of leaders.
Omega Builders often works with local schools, universities, and community groups to support education and career growth. Engaging in community outreach like the Marketing Strategy Senior Showcase shows that the company values mentoring future leaders. This also benefits the community.
Working together across fields like engineering and marketing reflects real business settings. This teamwork boosts innovation and improves problem-solving skills.
Designers can consider what is technically possible. They can also think about how consumers behave. Additionally, they can focus on what the market needs when creating products.
Community involvement helps companies create strong local ties, support job skills, and prepare workers for the future. For Omega Builders, joining educational events boosts their brand image and shows their commitment to developing future talent.
Yes. The homebuilding industry has many marketing jobs.
Companies like Omega Builders need skilled marketing professionals. They assist with digital marketing, content marketing, and brand management. This help drives growth, innovation, and customer engagement.
1st Place – MABBS Marketing
2nd Place – Clarity Collective
3rd Place – Shield Fighters
Congratulations to all the teams for an outstanding showcase!